Key Moments:
- Abbiati presented its latest innovations at G2E Las Vegas, spotlighting RFID-enabled chips and precision-engineered roulette wheels
- The company strengthened its foothold in the Americas through collaborations with partners such as Walker Digital, Cartamundi, and Hawkins Holdings
- Future plans include upcoming appearances at events in Manila and Barcelona, with new product launches expected
Expanding Presence in the Americas
During G2E Las Vegas, Abbiati emphasized its commitment to the growing Americas market. The company disclosed that a recent partnership with Roger Hawkins has been instrumental in enhancing its efforts in the region. These efforts are directed at both maintaining connections with existing clients and attracting new business opportunities throughout Central and South America, as well as in Canada and the United States.
Product Innovation and Strategic Collaborations
Abbiati displayed a diverse range of products at G2E, including certified roulette tables and RFID chips. Interest from U.S. and Latin American markets centered on the company’s gaming tables, with a notable increasing demand for security enhancements, currency solutions, and advanced chip packs featuring RFID technology.
Collaborations with partners like Walker Digital and Cartamundi have broadened Abbiati’s product portfolio, enabling the company to deliver comprehensive solutions for casino operators. These partnerships have also created entry points into markets where technology in areas like RFID, security, and compliance are becoming more crucial for operators.
| Key Partner | Contribution |
|---|---|
| Walker Digital | Strategic technology enhancement |
| Cartamundi | Broader product offering |
| Hawkins Holdings | Expansion in the Americas |
Security and Compliance Initiatives
Security remains a priority for Abbiati. The company incorporates advanced features such as invisible laser technology for capturing accurate wheel outcomes with minimal player intervention. A specialized independent wheel support ensures the equipment is level and calibrated, and any tampering is detected immediately.
RFID integration also plays a significant role, supporting detailed chip tracking, preventing counterfeits, and enabling tailored loyalty and rewards programs for casinos. Abbiati positions its RFID-ready solutions as ideal investments for both new and existing casinos, allowing for gradual expansion across various products and denominations.
Tradition Meets Innovation
With over forty years in the industry, Abbiati maintains a deep-rooted legacy of quality craftsmanship while integrating the latest technology to address modern requirements for security and compliance. The company remains focused on responding to client needs and adapting global best practices while searching for new avenues of growth.
Looking Ahead: Upcoming Events and Product Developments
Ongoing product development continues at Abbiati, with the company planning to introduce fresh ideas and opportunities at upcoming industry events in Manila in December and ICE in Barcelona. Details about new projects remain confidential until their official reveal at these shows.
- Author
Daniel Williams
